An e-commerce order management system is a software platform that enables companies to monitor and fulfill online customer orders. The platform allows them to automate, control and streamline in real-time all of their back-office processes. These include inventory control, order routing, sales returns handling, refund processing, subscription management, and shipment. As a result, these companies can manage and process customer orders coming from numerous sales channels. They can ensure these online sales requests go through the appropriate fulfillment points. This helps to boost customer engagement and encourages online buyers to visit their e-commerce store front. It takes the companies one-step closer to gaining a competitive edge in the market.
Streamline e-commerce operations with ane-commerce order management software system
Operating the latest ecommerce order management software system allows companies to streamline their online operations in the following ways:
- Syncing inventory control and management
The success of companies conducting e-commerce operations depends on how well they cater to their customers’ demands. Their ultimate objective is to boost sales revenue, profit margins and retain online customers. The latest e-commerce order management software platform allows companies to automate their back-office processes. It even integrates easily with the business solution the companies use for inventory control. This ensures store managers do not miss out on processes customer orders from potential online buyers. They can even take care of real-time refunds, order cancellations, and exchanges resulting from product shortages.
- Streamline marketing and sales promotion
A suitable e-commerce order management software platform helps companies to streamline their marketing and sales promotion activities. The system enables them to get a better insight into the purchasing patterns of their online customers. The companies have to access and analyze the data available on the online order history module. They get all the necessary information to take decisions on launching attractive sales promotion offers. The success of these marketing campaigns automatically results in a significant increase in sales revenue. Only then can companies see a steady rise in their profit margins.
Key features of an order management software system
The ecommerce order management software platforms that companies install and operate contain the following features:
- Inventory management module which allows companies to monitor product stock-ins, returns, and stock-outs,
- Product bundling module enables them to categorize and link products having a similar description,
- Shipping services integration module helps companies to monitor customers’ order parcels in transit,
- A centralized order management module is an interface that enables the companies to control orders from numerous sales channels, and
- Customer relationship management modules give the companies real-time data on the customers’ order history
Operating the latest ecommerce order management software platform enables companies to take their online operations to the next business growth level. They have a centralized system to automate the processing of online customer orders and streamline inventory management effectively. The companies can then take care of product sales, customer returns, and replacements in real-time. This helps them to satisfy and retain all of their online buyers with success. Moreover, the companies can get all the data they need to expand their activities online, allowing them to analyze the relevant business intelligence metrics to make better-informed business choices effectively.